Publishing to Threads

Threads appears in your Accounts list and in the Platforms row only if your brand already has a Threads account connected. If you do not see it, it is not available to connect on your account.

With Threads connected, it works like every other platform: choose a video, write your caption, keep Threads selected, and publish now or schedule. To remove it, press "Disconnect" on the Threads row. Existing Threads posts are not affected.