The Studio Publish Tab, Control by Control
Every control in the Studio Publish tab and the shared publishing form, with what it does and its default.
What You See, Top to Bottom
Open Publish on the Studio rail (on a phone, the Publish tab in the settings sheet). It is laid out in the order you make decisions: which brand, which video, then the post itself.
At the top is the "Posting as" brand switcher, always shown so you know which brand the video goes out as. Under it, a yellow banner appears only if one of your connected accounts needs reconnecting. Then comes a "Publish this render" strip with a link to Automation ("Connect your accounts" if nothing is connected yet, otherwise "Open Automation").
Video Source
Choose which video to send.
| Control | What it does | Options / default | Tip |
|---|---|---|---|
| Video source | Picks where the video comes from. | Latest Studio render (default), Local file | Latest Studio render uses the most recent clip you recorded or exported in the Video tab this session. |
| Choose local MP4 | Opens a file picker when Local file is selected. | MP4 only | Use "Change" to pick a different file. |
| Maximum per publish | Shows the upload limit. | 200 MB | Larger files are shrunk automatically where your browser supports it. |
Tip
- If the list says "Render a clip in Studio and it will appear here automatically.", you have not recorded anything in this session yet. Record in the Video tab first, or switch to Local file.
The Publishing Form
The same form appears in the Studio Publish tab and in the Automation Publish tab. Platform-specific fields only appear while that platform is selected.
| Control | What it does | Options / default | Tip |
|---|---|---|---|
| Publish as | Chooses which brand publishes the video. | Only shown when you have more than one active brand | Switching brand also switches which connected accounts you see. |
| Caption / Title | The text posted to every selected platform. | Empty, or pre-filled from the Social & autopilot side panel | In the Studio, the AI title generator sits under this box and can write it for you. |
| Platforms | Tap a platform to post there. Selected ones are highlighted. | Every connected platform starts selected | Faded platforms with a + are not connected. Tapping one takes you to Automation, Accounts. |
| Refresh connections | The circular arrow re-checks your connected accounts. | - | Use it after connecting an account in another tab. |
| Pinterest board | Which board the pin goes to. | Shown when Pinterest is selected | Secret boards are marked in brackets. |
| YouTube title | A separate headline for YouTube only. | Optional, up to 100 characters | Blank means YouTube uses your caption, shortened to fit if needed. The form shows the shortened version before you publish. |
| YouTube description | A description that only YouTube receives. | Optional, up to 5,000 characters | Other platforms only use the shared caption. |
| TikTok settings | Who can view, interactions and commercial disclosure. | Shown when TikTok is selected | See Publishing to TikTok. TikTok requires a choice every time. |
| Visibility | Privacy for YouTube uploads. | Public (default), Unlisted, Private | Only YouTube uses this. TikTok has its own "Who can view this video" choice. |
| When | Post immediately or later. | Publish now (default), Schedule | - |
| Publish time | Date and time for a scheduled post. | One hour from now | Your local time. At least one minute ahead. |
| Posts left | A line showing your remaining allowance. | - | Shows the monthly budget, or today's safety cap when that is the tighter one. |
| Publish now / Schedule for later | Sends the job. | Disabled until a video is chosen | The button label follows the When switch. |
After You Press Publish
You see one of two confirmations: "Publishing to [platforms] now" or "Scheduled to [platforms] for [date and time]". If one of the platforms you selected needs reconnecting, the post still goes to the healthy ones and the message adds "Skipped [platform], reconnect it in Automation." Nothing is ever skipped silently.
The Social & Autopilot Side Panel
The Studio has a "Social & autopilot" side panel (shown by default on a computer) for quick actions without opening the Publish tab. It shows your connected accounts ("Your accounts"), lets you type a video title, and has three actions: "Publish" and "Schedule" jump to the Publish tab with your title already filled in, and "Add to Autopilot pool" sends the selected render straight into your Autopilot pool. "Manage in Automation" opens the workspace.
More from BallEngine
Guides, plans and answers for making your videos.